Album cover for ARTPOP, photo by Inez van Lamsweerde and Vinoodh Matadin
Its 2013, and that means the long rumored new Lady Gaga Album is set to drop later this year. This weekend, Gaga’s Twitter blew up with the first details about the release, including album art for “ARTPOP” as well as artwork for the first single, “Applause.”
Top is the ARTPOP album cover. The image was shot by Inez van Lamsweerde and Vinoodh Matadin, famed Dutch fashion and marketing photographers. Their portfolio includes still and video work for Juicy Couture, Miu Miu, and Doir.
Here’s one of the video’s they produced for Miu Miu, pretty neat stuff:
The ARTPOP cover is believed feature the songstress as a Pierrot, a 17th century French pantomime character. A Pierrot is usually “buffoon-like,” but as a concept, the semi-clown changed over time. By the modernist period, a Pierrot became an alter-ego for the often alienated artist. This would very much reenforce some of the themes Gaga has used in the past – creating alter egos like Jo Calderone, general isolationism, and seeking to be the clown in a drab world.
The album art for “Applause,” the first single off the new album, features Gaga in a chair made of computer parts. It will release on Itunes August 19th, the same day you can pre-order her new album ARTPOP.